Matrix So Color Cult Semi Red Hot 118ml

SOCOLOR Cult Semi-permanent, direct dye color, ranging from the most vibrant to the softest pastels to allow stylists to create flirty, fun and fierce looks.

What It Does
The acidic conditioning formula in Cult semi-permanent shades conditions as it deposits long-lasting true tone.
• No developer required
• Intermixable shades
• For the most vibrant results, apply on pre-lightened hair
• Clear shade to custom create new shades or for shine
• Neon shades glow under black light

What Else You Need to Know
• SOCOLOR Cult is the 1st brand to offer the same vibrant shades in up to 3 technologies- semi, demi & permanent shades
• Provides customizable longevity, superior conditioning and ultimate vibrancy
• the Color Eraser that allows you to seamlessly remove color when you’re ready to change your look

This product is only available to trade professionals

Please sign in to your trade account or apply for a trade account to purchase this product.